President’s Education Plan Unveiled - How About the One within Your Practice?
As I read about President Obama unveiling his education plan… I got to thinking about pediatric dentistry. Shouldn’t all pediatric dentists create an “education plan” within their practices?
I suggest developing educational brochures and fact sheets… post Q&As and articles on your website… and train your team members to be educational resources to parents/patients.
For example, one of our clients had a children’s book written for their practice as part of his Total Pedo Success™ - Referral Marketing program. The book promoted the importance of dental health and the practice’s as a leading provider.
By establishing an education plan, two things will undoubtedly happen. First, the level of trust your patents/patients have for your practice will grow. Second, parents will be more motivated to refer your practice to others!
I suggest developing educational brochures and fact sheets… post Q&As and articles on your website… and train your team members to be educational resources to parents/patients.
For example, one of our clients had a children’s book written for their practice as part of his Total Pedo Success™ - Referral Marketing program. The book promoted the importance of dental health and the practice’s as a leading provider.
By establishing an education plan, two things will undoubtedly happen. First, the level of trust your patents/patients have for your practice will grow. Second, parents will be more motivated to refer your practice to others!
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